Wednesday, January 28, 2009

Paulo Coelho's New Book Published on His Blog

Paulo Coelho has sold more than 130 million copies of his books ,which include the best seller "The Alchemist". There are not many author's who have similar reach in audience. Paul has a way of grabbing attention from the start, and his new book, "The Winner Stands Alone", is no exception. The book will be published sequentially, and free, on his blog. One chapter will be released every Tuesday and Friday. Check out his first chapter.

As Paulo finished the book early last year, he says much of what he predicted in the book is now happening or in his words a "self-fulfilling prophecy". In the interview below, Paulo talks with Robert Scoble and Michael Arrington about his book and various fanclubs. He even has advice for new authors: don't be greedy, give away content for free, and if you've written a book and want to sell it then knock on doors.

Robert Scoble tried a similar approach with releasing his book "Naked Conversations" via his blog and, even though it was released for free, it sold more than other blogging how-to books. Bodes well for Paulo.

1 comments:

Rebecca said...

This reminded me I still have to read the copy of "The Alchemist" Angie gave us. Maybe by them his whole book will be published on his blog. I am often impatiently waiting for my "regulars" to post and if I was in the middle of their book it would be even more frustrating!